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Tourism climate insurance: implications and prospects |
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| Authors: | Hossein G T Olya Bahman Peyravi Sara Dalir |
| Institution: | 1. Sheffield University Management School, University of Sheffield, Sheffield, UK;2. Management, Vilnius Gediminas Technical University, Vilnius, Lithuania;3. Sheffield Business School, Sheffield Hallam University, Sheffield, UK;4. Business School, Oxford Brookes University, Oxford, UK |
| Abstract: | This paper investigates the intentions of tourists to purchase climate insurance as part of their holiday packages. A research model, based on Bagozzi’s reformulation of attitude theory designed to examine the relationships between climate expectation-disconfirmation and the behavioral intentions of tourists in purchasing tourism climate insurance, with destination loyalty as an outcome. The model hypothesizes and tests whether expectation-disconfirmation can be resolved by insuring the product-climate. A structural equation modeling is utilized. The results reveal that the expectation-disconfirmation of tourists in relation to climate is positively associated with their intentions to purchase insurance and negatively affects loyalty. |
| Keywords: | Tourism climate insurance expectation-disconfirmation climate change loyalty seasonality North Cyprus Purchase intention Mediterranean Reformulation of attitude theory Destination management |