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Evaluating the impact of B2B e-commerce: a contingent approach |
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| Authors: | Geoff Easton [Author Vitae] Luis Araujo [Author Vitae] |
| Affiliation: | Department of Marketing, Lancaster University Management School, Lancaster University, Lancaster, UK |
| Abstract: | |
| Keywords: | E-commerce Industrial networks Contingency Virtual Markets Interorganisational Systems |
| 本文献已被 ScienceDirect 等数据库收录！ | |