A typology of Polish consumers and their behaviours in the market for sustainable textiles and clothing
Authors:
Małgorzata Koszewska
Affiliation:
Department of Materials and Commodity Sciences and Textile Metrology, Team of Market Analyses of Product Innovations, Lodz University of Technology, , Lodz, Poland
Abstract:
The paper discusses Polish consumers' behaviours in the market for sustainable textiles and clothing. The analysis presented in this article was undertaken because of: