| 网络零售的商品特性适合度浅析 |
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| 引用本文： | 李英薇,王粹月,方巍. 网络零售的商品特性适合度浅析[J]. 中国市场, 2008, 0(2): 141-142 |
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| 作者姓名： | 李英薇 王粹月 方巍 |
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| 作者单位： | 河北科技师范学院 |
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| 摘 要： | 电子商务和传统商务在本质属性上并没有什么不同,但加入了网络这种新型的生产工具后,电子商务与传统商务又在某些方面产生了差异。对在传统商务条件下盈利的产品,如果是简单的、不加选择的移植到网络中进行销售,是有一定风险的,所以,对什么商品可以在网上成功销售,选择出适合于网络零售的产品,就很有必要。本文将从网络零售的商品特性进行分析。
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| 关 键 词： | 网络零售 商品特性 |
| 文章编号： | 1005-6432(2008)02-0141-02 |
Network Retail Sales Commodity Characteristic Grade of Fit Brief Analysis |
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| Li Yingwei Wang Cuiyue Fang Wei. Network Retail Sales Commodity Characteristic Grade of Fit Brief Analysis[J]. China Market, 2008, 0(2): 141-142 |
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| Authors: | Li Yingwei Wang Cuiyue Fang Wei |
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| Affiliation: | Li Yingwei Wang Cuiyue Fang Wei(Hebei Science , Technology Normal School) |
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| Abstract: | To product which gains under the traditional commerce condition,if is simple,carries on the sale the indiscriminate transplant to the network,has certain risk,therefore,to any com-modity may in online success sale,choose suits in the network retail sales product,very much has the necessity. This article will carry on the analysis from the network retail sale's commodity characteristic. |
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| Keywords: | e-retailing commercial characteristic |
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