浅析网络团购市场的规范化管理

团购模式既填补了传统网络购物中美容、餐饮、娱乐等服务性消费较少的空白,也以其价格低廉的特点吸引了更多买家的加入。但由于缺少行业标准,缺乏规范管理,团购过程中出现了许多损害消费者利益的问题。因此建议通过建立团购市场行业标准,信用评价体系、保障金制度等方式,规范化管理网络团购市场。

Analysis on the Standardized Management of the Online Group Buying Market

Group buying mode is an compensation to the traditional online shopping which lack of services on beauty,foods,entertainment,and its low price can attract more buyers.However,due to the lack of industry standards and standardized management,a lot of the problems that harm the consumer benefits raised.Therefore it is necessary to establish standards of the industry,credit evaluation system and security system so that the online group buying market can be managed more normatively.