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大数据时代下企业财务管理的创新研究
作者姓名:黄卉卉
作者单位:远大科技集团有限公司
摘    要:当下市场的竞争是科技的竞争,先进技术在企业内部的融入和渗透能够提升工作效率.为了优化市场环境,为群众提供更多便利,企业需要重视对先进技术的应用,特别是对大数据技术的运用,能够为企业变革和转型提供重要支持.大数据技术作为信息技术的重要组成部分,为企业的生产运行提供了帮助,尤其是财务管理工作更需要进行优化和创新,为企业日常经济活动的顺利开展提供新的支持和保障.在大数据技术支持下,企业财务管理模式发生了翻天覆地的变化,给财务部门工作人员的日常工作带来了诸多便利.因此,企业想要在信息时代背景下稳定健康发展,需要重视大数据技术的渗透和使用,同时要分析大数据的基本内涵对企业财务管理工作的作用,且深入探索大数据技术在企业财务管理应用过程中出现的问题,并借助针对性的策略予以处理和优化,以突显大数据技术的重要价值,强化企业财务管理的效果.

关 键 词:大数据技术  企业财务管理  创新  问题  策略

Research on Innovation of Corporate Financial Management in the Era of Big Data
Authors:HUANG Hui-hui
Abstract:The current market competition is the competition of science technology,and the integration and penetration of advanced technology in the enterprise can improve work efficiency.In order to optimize the market environment and provide more convenient conditions for the masses,enterprises need to pay attention to the application of advanced technology,especially the application of big data technology,which can provide important support for enterprise reform and transformation.As an important part of information technology,big data technology provides help for the production and operation of enterprises,especially in financial management,which needs more of optimization and innovation to provide new support and guarantee for the smooth development of daily economic activities of enterprises.Furthermore,with the support of big data technology,great changes have taken place in the financial management mode of enterprises,which has brought many conveniences to the daily work of staff in the financial department.Therefore,if companies want steady and healthy development in the information age,they need to pay attention to the penetration and use of big data technology,and at the same time,they must analyze the role of the basic connotation of big data in corporate financial management,and explore the problems in the application of big data technology in corporate financial management in depth,and use targeted strategies to deal with and optimize these problems to highlight the important value of big data technology and strengthen the effect of corporate financial management.
Keywords:Big Data technology  Corporate financial management  Innovation  Problem  Strategy
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