| 区域内旅游合作的动力机制及战略选择 |
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| 引用本文： | 金丽,刘建东. 区域内旅游合作的动力机制及战略选择[J]. 天津商学院学报, 2011, 0(2): 20-23,59 |
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| 作者姓名： | 金丽 刘建东 |
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| 作者单位： | 天津商业大学商学院,天津300134 |
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| 摘 要： | 旅游合作是旅游业保持创新和发展的重要途径,是旅游产业化进程的重要手段。区域内的旅游合作不但可以使目的地旅游资源得到良好开发,旅游企业取得良好的经济效益,更能提升区域旅游的竞争优势。本文运用系统动力学从旅游业内部的要求及旅游外部环境两个方面探讨了区域内旅游合作的动力机制,并从旅游企业、旅游产业及政府层面提出了区域内旅游合作的战略选择。
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| 关 键 词： | 区域 旅游合作 动力机制 |
Dynamic Mechanism and Strategic Choice of Regional Tourism Cooperation |
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| JIN Li,LIU Jian-dong. Dynamic Mechanism and Strategic Choice of Regional Tourism Cooperation[J]. Journal of Tianjin University of Commerce, 2011, 0(2): 20-23,59 |
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| Authors: | JIN Li LIU Jian-dong |
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| Affiliation: | (Business School,Tianjin University of Commerce,Tianjin 300134,China) |
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| Abstract: | Tourism cooperation plays an important role in innovation,development and industrialization of tourism industry.Regional tourism cooperation may promote the development of tourist resources,make tourism enterprises obtain economic benefits,and improve competitive advantage of regional tourism.Based on the theory of system dynamics,the paper elaborates on the dynamic mechanism of regional tourism cooperation from internal demand and external environment of tourism industry,and puts forward regional tourism cooperation strategy from the aspects of tourism enterprise,tourism industry and government. |
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| Keywords: | region tourism cooperation dynamic mechanism |
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