| B2C电子商务企业物流模式研究—以凡客诚品为例 |
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| 引用本文： | 温旭丽,田瑞青.B2C电子商务企业物流模式研究—以凡客诚品为例[J].物流技术,2011(17):201-203. |
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| 作者姓名： | 温旭丽 田瑞青 |
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| 作者单位： | 东南大学成贤学院; |
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| 摘 要： | 论述了B2C电子商务企业物流现状,总结了三种典型的电子商务企业的物流模式,并以凡客诚品为例分析了企业物流配送模式的选择问题。
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| 关 键 词： | 电子商务 物流模式 凡客诚品 |
A Case Study on B2C E-Commerce Enterprise Logisitcs Mode |
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| WEN Xu-li,TIAN Rui-qing.A Case Study on B2C E-Commerce Enterprise Logisitcs Mode[J].Logistics Technology,2011(17):201-203. |
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| Authors: | WEN Xu-li TIAN Rui-qing |
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| Institution: | WEN Xu-li,TIAN Rui-qing (Chengxian College,Southeast University,Nanjing 211800,China) |
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| Abstract: | The paper introduces the current condition of B2C E-Commerce enterprise logistics development,summarizes some of the most typical logistics modes of such enterprises and analyzes the issues in choosing the suitable logistics and distribution modes in the case of VANCL. |
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| Keywords: | E-Commerce logistics mode VANCL |
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