网上商店:第四次零售革命

对网上商店我们应有一个清醒的认识 ,其潜在市场前景使它在下一步的发展中极有可能成为崭新的极具竞争力和生命力的新型业态 ;但目前中国的网上商店还处于打基础阶段 ,发展很不成熟且遇到了诸多瓶颈。随着瓶颈问题的解决 ,网上商店不但会很红火 ,还可能引发第四次零售革命。

E-STORE:THE FOURTH RETAILING REVOLUTION

With the rapid declining of network stocks in NASDAQ, Chinese network companies are thrown to the bottom of the valley, people's attitudes towards e store have changed greatly. They think e store doesn't have the future. The author thinks that we should understand clearly that the potential market of e store will make it possible to become a more competitive and vital business with a new pattern. But now the e store in China is still at it's first stage, it is not mature and has met with a good many bottleneck points. With the points being settled, the e store will not only develop very fast but bring forth the fourth retailing revolution.