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An empirical analysis on the influence of risk on relationships between handling of product returns and customer loyalty in E-commerce |
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| Authors: | Ramakrishnan Ramanathan |
| Institution: | a Operations Management Division, Nottingham University Business School, Jubilee Campus, Wollaton Road, Nottingham NG8 1BB, UK |
| Abstract: | |
| Keywords: | E-commerce Product returns Customer loyalty Risk |
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