| 加强自主创新 发展自主品牌 |
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| 引用本文： | 尹作亮. 加强自主创新 发展自主品牌[J]. 中央财经大学学报, 2010, 0(2) |
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| 作者姓名： | 尹作亮 |
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| 作者单位： | 华中师范大学经济学院; |
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| 摘 要： | 中国已是一个世界经济大国,但不是经济强国,加快发展自主品牌对实现我国建设创新型国家的宏伟战略至关重要。本文阐述了品牌的内涵及其发展自主品牌的意义,提出了加强自主创新发展自主品牌的几点对策措施。
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| 关 键 词： | 企业 自主创新 自主品牌 人力资本 |
Strengthening Independent Innovation Developing Self-owned Brand |
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| YIN Zuo-liang. Strengthening Independent Innovation Developing Self-owned Brand[J]. Journal of Central University of Finance & Economics, 2010, 0(2) |
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| Authors: | YIN Zuo-liang |
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| Abstract: | China already is a world economics great nation,but is not the economical powerful nation,it is very important to accelerate developing the independent brand to realize the grand strategy for construct the innovation country.This article elaborated the connotation and the significance of brand,proposed several strategies to enhance independent innovation and develop independent brand. |
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| Keywords: | Enterprise Independent innovation Self-owned brand Human resource capital |
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