| 跨国公司实施人才本土化战略面临的挑战 |
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| 引用本文： | 陆胜蓝,汪彬. 跨国公司实施人才本土化战略面临的挑战[J]. 上海商学院学报, 2010, 11(1): 31-35 |
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| 作者姓名： | 陆胜蓝 汪彬 |
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| 作者单位： | 1. 浙江师范大学,国际文化与教育学院,中国,金华,321004
2. 浙江师范大学,工商管理学院,中国,金华,321004 |
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| 摘 要： | 随着当代世界经济一体化趋势的不断加深，日益开放的中国吸引了众多的跨国公司前来投资设厂，越来越多的跨国公司纷纷加入抢滩中国市场的行列，显然跨国公司之间的竞争也日趋激烈。跨国公司管理者也逐渐意识到本土化管理人才对其开拓中国市场起到至关重要的作用，因而如何吸引和留住能够胜任在华经营管理业务的本土化管理人才成为摆在它们面前的一大挑战。本文将重点针对在华跨国公司如何吸引和留住能够胜任的管理类人才这一话题开展论述。
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| 关 键 词： | 跨国公司 留住 人才 挑战 |
A Challenge Confronting Multinationals Operating in China Retaining Qualified Managerial Staff |
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| LU Shenglan,WANG Bin. A Challenge Confronting Multinationals Operating in China Retaining Qualified Managerial Staff[J]. , 2010, 11(1): 31-35 |
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| Authors: | LU Shenglan WANG Bin |
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| Affiliation: | LU Shenglan & WANG Bin (1.School of International Education,Zhejiang Normal University,Hangzhou 321004,China,2.School of Industrial , Commerce,China) |
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| Abstract: | With the opening of the Chinese market,foreign companies quickly enter the Chinese market.This has almost become a worldwide trend.At the same time,the competition has also become more and more fierce.Attracting and retaining qualified managerial staff has been a big problem confronting multinationals because of the key role of qualified staff in companies.This paper focuses on multinationals operating in the Chinese market and discusses the issue concerning attracting and retaining qualified managerial sta... |
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| Keywords: | multinationals retaining qualified staff challenge |
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