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声音传递新闻的特点与未来发展
引用本文:刘俊,熊静. 声音传递新闻的特点与未来发展[J]. 科学决策, 2014, 0(2): 66-77
作者姓名:刘俊  熊静
作者单位:湖北广播电视台
摘    要:论文通过比较学的视角,分析广播新闻与电视、报刊和互联网三种主要新闻传媒形式的不同特点,尤其是本土化、深度性、互动性、亲和力、低成本等优势,引出广播新闻报道中应注意加强的兼容性、灵活性等方面,提出要采用目标管理原则进行节目创新,树立现场第一意识的观点,并进而阐述广播新闻报道区别于其他媒介新闻的自我发展道路。

关 键 词:广播新闻报道  新闻传媒  发展对策

Characteristics and Future Development of Audio News
LIU Jun and XIONG Jing. Characteristics and Future Development of Audio News[J]. Scientific Decision-Making, 2014, 0(2): 66-77
Authors:LIU Jun and XIONG Jing
Affiliation:LIU Jun,XlONG Jing
Abstract:This article analyzes the characteristics of broadcast news and other throe kinds of news media, namely TV, newspaper and internet. It strengthens the audio news several advantages such as localization, in - depth reporting, interaction, and low cost etc., and concludes that broadcast news should attach importance to content compatibility and flexibility. It presents the viewpoints that audio news program innovation should adopt the principles of target management, and further explains the serf development path of broadcast news as opposed to other news media.
Keywords:news broadcast   news media   countermeasures
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