| 导游词创新浅说 |
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| 引用本文： | 麻名佳. 导游词创新浅说[J]. 桂林旅游高等专科学校学报, 2006, 17(4): 470-472 |
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| 作者姓名： | 麻名佳 |
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| 作者单位： | 桂林旅游高等专科学校,广西,桂林,541004 |
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| 摘 要： | 目前,一些导游员对导游词仅满足于照本宣科，这已经成为制约导游员累质提高的一个瓶颈。实现导游词创新的途径有：突出导游词的针对性、提升导游词的文化品位、巧妙运用类比法、化艰涩为通俗、增加导游词时代特色。
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| 关 键 词： | 导游词 创新 |
| 文章编号： | 1008-6080（2006）04-0470-03 |
| 收稿时间： | 2006-05-08 |
| 修稿时间： | 2006-05-08 |
An Elementary Introduction to the Innovation of Tour Guide Speech |
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| MA Ming-jia. An Elementary Introduction to the Innovation of Tour Guide Speech[J]. Journal of Guilin Institute of Tourism, 2006, 17(4): 470-472 |
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| Authors: | MA Ming-jia |
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| Affiliation: | Guilin Institute of Tourism ,Guilin 541004,China |
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| Abstract: | The habit of repeating what the book says has become one of the choke points to improve the quality of tour guides.The application of the ideas listed below may help to make the guiding speech to be creative: give prominence to the pertinence of a guiding speech,improve the cultural connotation,use analogy more sophisticatedly,turn the difficult to the easy and promote characteristics of modern era of a guiding speech. |
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| Keywords: | guiding speech creativity |
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