企业宣传册多样化设计的策略研究

随着经济的不断进步和科技的突飞猛进,通过信息技术宣传企业形象引起了企业家对于本企业宣传窗口越来越多的关注。今天,影像及网络已经包围了全球,各企业的竞争越来越激烈。企业之间的竞争已经不能仅限于口碑的相传,需要更先进快捷的方式通过各种媒介向外传播自己的形象。本文简单论述了企业宣传册多样化设计的特点以及企业宣传册多样化设计的策略。

Research on Strategy for Diversification Design of Corporate Brochure

With the continuous economic progress and technological advances,promoting corporate image by information technology cause the entrepreneurs＇ more attention to enterprise publicity window.Today,video and network have surrounded the world,and the competition among all enterprises become more and more intense.Competition among enterprises can no longer be limited in public praise,they need more advanced and efficient way to spread themselves through a variety of media image.This paper briefly discusses the features of diversity design of corporate brochure and design strategy.