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基于SWOT分析的鄂西北国际医疗旅游发展战略研究
引用本文:安艳芳.基于SWOT分析的鄂西北国际医疗旅游发展战略研究[J].价值工程,2011,30(20):325-327.
作者姓名:安艳芳
作者单位:湖北医药学院附属人民医院,十堰,442000
摘    要:在探讨国际医疗旅游意义及总结国际经验基础上,应用SWOT方法对鄂西北国际医疗旅游发展进行战略分析,提出了应对战略和政策建议。

关 键 词:国际医疗旅游  战略  SWOT分析  鄂西北

On the Strategies of Medical Tourism in North-western Hubei by SWOT Method
An Yanfang.On the Strategies of Medical Tourism in North-western Hubei by SWOT Method[J].Value Engineering,2011,30(20):325-327.
Authors:An Yanfang
Institution:An Yanfang(The Affiliated Renmin Hospital,Hubei University of Medicine,Shiyan 442000,China)
Abstract:On the basis of exploring the significance of international medical tourism and summarizing the international experience,the developing strategy of international medical tourism in north-western Hubei were analyzed by SWOT method,and then the corresponding strategies and policy recommendations were proposed.
Keywords:international medical tourism  strategy  SWOT method  North-western Hubei
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