The Dynamics of Earnings Forecast Management

This paper examines whether firms manage analyst forecasts andthe associated value consequences. We find that earnings forecaststend to grow pessimistic over the forecast horizon and theseforecast changes and their timing are key determinants of whetherfirms generate positive earnings surprises: Late forecasts thatraise (lower) the consensus sharply reduce (raise) the probabilityof positive surprises. This findng is the opposite of that predictedif consensus revisions reflected new information arrival. Investorsseem to be "misled": downward consensus revisions lead to largeabnormal returns following the earnings announcement. Paradoxically,downward forecast management reduces post-announcement shareprice, as the impact of reduced forecasts dominates the gainfrom generating positive surprises.