提升新疆绿色食品营销水平的途径选择

低碳经济兴起，绿色消费观念成为主流，这为新疆绿色食品企业的发展提供了有利的契机。本文在分析新疆绿色食品营销现状及问题的基础上，指出提升新疆绿色食品营销水平的途径在于加强渠道创新，创建特色优势名牌，改善营销环境，加强质量监管。

On Promoting Levels of Green Food Marketing in Xinjiang

The rise of low -carbon economy and the concept of green consumption into the mainstream provide favorable opportu- nity to develop green food industry in Xinjiang. Based on the analysis of the status quo and problems of green food marketing de- velopment in Xinjiang, This paper points out that to increase the level of marketing channels in Xinjiang is to strengthen the chan- nels of innovation and brand strengths to create features, improvc the marketing environment and enhance aualitv control.