| 电子商务平台理论综述 |
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| 引用本文： | 易法敏. 电子商务平台理论综述[J]. 商业研究, 2010, 0(2) |
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| 作者姓名： | 易法敏 |
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| 作者单位： | 华南农业大学,经管学院,广州,510642 |
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| 基金项目： | 教育部人文社会科学研究2008年度规划基金项目,项目编号:08JA630026;;广东省科技计划项目《广东省农产品电子商务平台建设与发展研究》,项目编号:粤科计字[2008]146号 |
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| 摘 要： | B2B电子商务主要是围绕电子商务平台而开展的,基于电子商务平台的交易一般模式表现为信息、谈判、执行与事后四个阶段,主要以聚集和匹配机制来实现其功能;围绕电子商务平台所形成的电子市场既可以是交易者聚集的场所,还可以是供应链整合的平台,由于受制于交易模式转换风险和平台控制权的局限,电子市场的发展方向令人关注。
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| 关 键 词： | 电子市场 中介 匹配 聚集 |
A Synthetical Recount on the Research of E-marketplace |
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| YI Fa-min. A Synthetical Recount on the Research of E-marketplace[J]. Commercial Research, 2010, 0(2) |
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| Authors: | YI Fa-min |
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| Affiliation: | School of Economy and Management of South China Agricultural University;Guangzhou 510642;China |
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| Abstract: | B2B E-business is developed mainly rounding the E-market. Bargaining based on E-business has four stages,such as information,negotiation,transact and after the event and mainly achieve its function by aggregation and matching mechanisms. Electronic market formed around the e-commerce platform can be either place where traders gather,or can be a platform for supply chain integration. As the transaction is subject to conversion risk and control platform,the direction of development of electronic market is con... |
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| Keywords: | E-market agency match aggregation |
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