| 旅游体验中研究快乐形成的新方法——畅爽理论 |
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| 引用本文： | 曹洪珍. 旅游体验中研究快乐形成的新方法——畅爽理论[J]. 北方经贸, 2006, 0(11): 13-14 |
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| 作者姓名： | 曹洪珍 |
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| 作者单位： | 辽宁对外经贸学院,辽宁,大连,116052 |
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| 摘 要： | 旅游体验是旅游研究的核心内容,其满意程度决定了旅游的质量感和水平。随着近年来旅游业的飞速发展,游客逐渐成熟并希望在旅游中获得更多的快乐体验变得更加重要,因此,旅游中的快乐是如何形成的,如何使游客获得这种快乐体验,就成了备受当今学术界以及旅游企业关注的课题。文章从畅爽理论定义和模型等角度考察了畅爽理论,探讨了畅爽理论在旅游方面的应用。
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| 关 键 词： | 旅游体验 体验经济 畅爽理论 |
| 文章编号： | 1005-913X(2006)11-0013-02 |
| 修稿时间： | 2006-07-13 |
THE NEW CONSIDERATION ON RESEARCH OF PLEASURE FORMATION MECHANISM IN TOURIST EXPERIENCE——THE FLOW THEORY |
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| CAO Hong-zhen. THE NEW CONSIDERATION ON RESEARCH OF PLEASURE FORMATION MECHANISM IN TOURIST EXPERIENCE——THE FLOW THEORY[J]. Northern Economy and Trade, 2006, 0(11): 13-14 |
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| Authors: | CAO Hong-zhen |
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| Abstract: | Tourism experience is the core of the research in tourism.A sense of quality in this field has mostly been influenced by the satisfaction.Since recently the tourism has been developed rapidly,having a joyful experience in such a mature tourism system seems to be more and more important to the tourists.However,the access to the joy of traveling and how to achieve it now turn out to be the hottest topic in academic world and some tourism companies.This research tests the flow theories from illustrating the definition and the model of flow theory and discusses the application of flow theory in tourism. |
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| Keywords: | tourism experience the experience economy the flow theory |
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