| 商务旅游发展探析 |
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| 引用本文： | 张要民.商务旅游发展探析[J].桂林旅游高等专科学校学报,2004,15(1):62-65. |
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| 作者姓名： | 张要民 |
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| 作者单位： | 浙江林学院,旅游学院,浙江,临安,311300 |
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| 摘 要： | 在分析商务旅游定义的基础上，分析了我国商务旅游快速发展的原因，总结了商务旅游发展的意义，进而对商务旅游热这一现象提出了自己的一些冷静思考．
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| 关 键 词： | 商务旅游 德国 中国 北京 奥运会 高收入阶层 名牌 营销策略 |
| 文章编号： | 1008-6080(2004)01-0062-04 |
An Analysis on the Development of the Business Tourism |
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| ZHANG Yao-min.An Analysis on the Development of the Business Tourism[J].Journal of Guilin Institute of Tourism,2004,15(1):62-65. |
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| Authors: | ZHANG Yao-min |
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| Abstract: | Based on the analysis of the definition of the business tourism, this thesis analyses the reason of its quick development and concludes its meaning. Further, this thesis attempts to put forward some calm thoughts on the hot development of the business tourism. |
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| Keywords: | business tourism conference exhibit prize tourism |
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