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Function-space revenue management: A case study from Singapore |
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| Affiliation: | 1. Varna University of Management, 13A Oborishte Str., 9000 Varna, Bulgaria;2. Zangador Ltd., 9010 Varna, Bulgaria;3. BA (Hons) International Hospitality Management Programme Graduate, Department of Tourism, Varna University of Management, 13A Oborishte Str., 9000 Varna, Bulgaria |
| Abstract: | Hotels can apply revenue-management systems to their function spaces—and boost the revenue contribution from those spaces. |
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