技术创新的催化剂:差异化战略——动态网络能力与数字化转型桥梁与变革机制

在中国式现代化的背景下,如何发挥科技创新作为现代化的核心动力成为关键议题。本文以2011—2021年我国上市公司为研究对象,深入探讨并分析差异化战略在技术创新中的作用机制。结果发现,企业差异化战略的强度与技术创新成果之间存在显著正向关联,这种影响主要通过动态网络能力的构建与数字化转型机制的引入而实现。此外,环境的不确定性对差异化战略影响企业技术创新产生负向调节作用。拓展研究发现,差异化战略在提升企业创新质量方面的效果较为有限,尤其是在优质专利指数等创新质量评价标准上的提升表现相对减弱。研究结论为优化动态网络能力、深化数字化转型、克服技术障碍,以实现符合中国式现代化要求的目标提供了实质性的理论支撑和指导。

Catalysts for technological innovation: differentiation strategies - dynamic network capabilities, digital transformation and strategic change

In the context of Chinese-style modernization, how to play the role of science and technology innovation as the core driving force of modernization has become a key issue. This paper takes listed companies in China from 2011 to 2021 as the research sample to explore the role of differentiation strategy in technological innovation. It is found that there is a significant positive correlation between the intensity of enterprise differentiation strategy and technological innovation, and this effect is mainly realized through the construction of dynamic network capability and the introduction of digital transformation mechanism. In addition, environmental uncertainty negatively moderates the impact of differentiation strategy on firms'' technological innovation. It is found that the effect of differentiation strategy in improving the innovation quality of enterprises is relatively limited, especially in the evaluation criteria of innovation quality such as high-quality patent index, the performance of which is relatively weak. The findings provide substantial theoretical support and guidance for optimizing dynamic network capabilities, deepening digital transformation, and overcoming technological barriers to achieve the objective of meeting the requirements of Chinese-style modernization.