对绿色会计和财务管理若干问题的探讨

经济快速发展带来了环境污染和生态失衡，为解决生态环境资源的有效配置，促进社会和经济的可持续发展，绿色会计和绿色财务管理日益受到各方重视。本文在阐述绿色会计和财务管理概念、特点的基础上，分析了它们所面临的困难与挑战，并对其发展方向和措施进行了探讨。

Discussion on several problems about Green accounting and Green financial management

The rapid development of economy has brought bad effect on environmental pollution and ecosystem balance. Try to solve the problem of optimum allocation of eco-environment resources and promote sustainable development of social and economy demands the building and carrying of Green accounting and Green financial management. On the bases of expounding the concept and characteristics of Green accounting and financial management, the paper analyses the difficulties and challenges they are faced, then make's a discussion on the development orientation and measurement of Green accounting and Green financial management.