| 第三方团购网站营销策略研究 |
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| 引用本文： | 彭哨.第三方团购网站营销策略研究[J].价值工程,2011,30(2):156-156. |
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| 作者姓名： | 彭哨 |
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| 作者单位： | 云南师范大学商学院,昆明,650106 |
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| 摘 要： | 网络团购正成为消费者经常采用的消费模式,本文首先定义了第三方团购网站,然后分析了团购网站给消费者和商家带来的好处,最后提出了第三方团购网站的营销策略。
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| 关 键 词： | 第三方团购网站 营销 策略 |
Marketing Strategy Research of The Third Party Group Purchasing Website |
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| Peng Shao.Marketing Strategy Research of The Third Party Group Purchasing Website[J].Value Engineering,2011,30(2):156-156. |
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| Authors: | Peng Shao |
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| Institution: | Peng Shao(Yunnan Normal University Business School,Kunming 650106,China) |
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| Abstract: | Group Purchasing are often used as the consumption patterns,this text,firstly,defines The Third Party Group Purchasing Website,then analyzes the benefits which Group Purchasing Website bring to business and consumer,and the last step,proposes the suggestions on marketing strategy of The Third Party Group Purchasing Website. |
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| Keywords: | The Third Party Group Purchasing Website marketing strategy |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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