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企业共同愿景缺失动因的再思考——基于决策者与雇员的信用博弈视角
引用本文:程云喜.企业共同愿景缺失动因的再思考——基于决策者与雇员的信用博弈视角[J].华东经济管理,2012(2):102-104.
作者姓名:程云喜
作者单位:河南工业大学管理学院
摘    要:在市场竞争不断加剧的今天,共同愿景成为企业保持竞争力和生命力的重要手段。共同愿景的达成即决策者与雇员博弈的结果,不仅取决于决策者的策略选择,同时也取决于员工的策略选择。决策者与雇员存在矛盾甚至冲突,都与双方长期达不成心理契约,形不成共同愿景显著相关。企业文化变革要从战略高度本着以人为本的原则,用博弈的观点反复校验,最终化解决策者和员工的信任困境,引导双方顺理成章地选择双赢的博弈策略,以实现企业运营成本和效率的最优化。

关 键 词:企业共同愿景  心理契约  信用博弈

Causes of the Lack of Shared Vision for Enterprise——A Credit Game Perspective of Decision-Makers and Employees
CHENG Yun-xi.Causes of the Lack of Shared Vision for Enterprise——A Credit Game Perspective of Decision-Makers and Employees[J].East China Economic Management,2012(2):102-104.
Authors:CHENG Yun-xi
Institution:CHENG Yun-xi(School of Management,Henan University of Technology,Zhengzhou 450001,China)
Abstract:With the increased competition within the market,the shared vision becomes the important means to maintain enter prises’ competitiveness and vitality.To reach a shared vision,the result of the game of decision-makers and employees,not only depends on strategic choices of decision-makers,but also depends on the employees’ strategic choice.There is contra diction and even conflict between decision-makers and employees,and it is significantly correlated to the failure of reaching a psychological contract and creating a shared vision.Enterprise cultural change should adhere to the people-oriented principle from a strategic perspective,repeatedly checking with the view point of game theory to ultimately resolve the dilemma of the trust between the decision-makers and employees.By this way,both sides will logically select a win-win game strategy to achieve the optimization of operation cost and efficiency for enterprise.
Keywords:shared vision of enterprise  psychological contract  game of credit
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