|
|||||
|
|
Network marketing organizations: Compensation plans, retail network growth, and profitability |
|
| Authors: | Anne T. Coughlan Kent Grayson |
| Affiliation: | aDepartment of Marketing, Kellogg Graduate School of Management, Northwestern University, 2001 Sheridan Road, Evanston, IL 60208-2008, USA;bLondon Business School, London, UK |
| Abstract: | |
| Keywords: | Network marketing organizations Direct selling Compensation plans Decision support models |
| 本文献已被 ScienceDirect 等数据库收录！ | |