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Strategic thinking on improving the environmental competitiveness of Chinese enterprises
引用本文:Ni Wufan. Strategic thinking on improving the environmental competitiveness of Chinese enterprises[J]. 生态经济(英文版), 2006, 2(4): 433-441
作者姓名:Ni Wufan
作者单位:College of Economics and management, Wuhan University of Science and Engineering, Wuhan 430073, P. R. China
摘    要:Environmental competitiveness, price competitiveness and non-price competitiveness make up the undivided vital part of product's competitiveness. Environmental competitiveness can not only help improve the enterprise's key competitiveness directly, but also strengthen it indirectly by improving the products' price competitiveness and non-price competitiveness effectively. Instead of being confined to the product itself, there are several element's that can determine and influence the product's environmental competitiveness, including the manufacturing process, the management of enterprise&the life circle of the products, etc. Measuring these elements by setting “environmental suitable degree ”, and building up the echelon model to evaluate the environmental competitiveness can help us see about the standard of the enterprises' environmental competitiveness. Though many of the national enterprises have price competitiveness to some extend, restricted by all kinds of elements like systems, techniques, policy, the enterprises are weak in environmental competitiveness. Beginning with systems redesign, carrying out the sustainable development, strengthening inner enterprises management, making more efforts on technique innovation, and widely publicizing and teaching the ecological concept, Chinese national enterprises can improve their environmental competitiveness and improve their key competitiveness.

关 键 词:中国企业 市场竞争 战略思考 生态经济
收稿时间:2006-03-08
修稿时间:2006-05-23

Strategic thinking on improving the environmental competitiveness of Chinese enterprises
Ni Wufan. Strategic thinking on improving the environmental competitiveness of Chinese enterprises[J]. Ecological Economy, 2006, 2(4): 433-441
Authors:Ni Wufan
Abstract:Environmental competitiveness, price competitiveness and non-price competitiveness make up the undivided vital part of product's competitiveness. Environmental competitiveness can not only help improve the enterprise's key competitiveness directlv, but also strengthen it indirectly by improving the products 'price competitiveness and non-price competitiveness effectively. Instead of being confined to the product itself, there are several elements that can determine and influence the product's environmental competitiveness, including the manufacturing process, the management of enterprises, the life circle of the products, etc. Measuring these elements by setting "environmental suitable degree ", and building up the echelon model to evaluate the environmental competitiveness can help us see about the standard of the enterprises' environmental competitiveness. Though many of the national enterprises have price competitiveness to some extend, restricted by all kinds of elements like systems, techniques, policy, the enterprises are weak in environmental competitiveness. Beginning with systems redesign, carrying out the sustainable development, strengthening inner enterprises management, making more efforts on technique innovation, and widely publicizing and teaching the ecological concept, Chinese national enterprises can improve their environmental competitiveness and improve their key competitiveness.
Keywords:Environment  Enterprises' competitiveness  Environmental competitiveness  Strategy  Ecological economy
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