| OEM：The Highroad Westward？ |
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| 作者姓名： | Gong Liming |
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| 摘 要： | To become a strong player in the auto industry, China needs to test its automotive industry in the glob- al market.Although Chinese automakers have made their debut in a number of foreign countries,most of these were in the Middle East and Southeast Asia, where low and medium priced automobiles are in high demand.But in order to pursue greater profit margins and compete internationally,Chinese carmakers must venture into high-end auto markets,including the U.S. and Europe. By Editor
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| 关 键 词： | 中国 汽车工业 全球市场 生产标准 |
OEM:The Highroad Westward? |
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| Gong Liming.OEM:The Highroad Westward?[J].China's Foreign Trade,2007(17):28-29. |
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| Authors: | Gong Liming |
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| Abstract: | To become a strong player in the auto industry, China needs to test its automotive industry in the global market. Although Chinese automakers have made their debut in a number of foreign countries, most of these were in the Middle East and Southeast Asia, where low and medium priced automobiles are in high demand. But in order to pursue greater profit margins and compete internationally, Chinese carmakers must venture into high-end auto markets, including the U.S, and Europe. |
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