| 需求预测模型的应用研究 |
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| 引用本文： | 张慧佳. 需求预测模型的应用研究[J]. 商品储运与养护, 2014, 0(9): 201-202 |
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| 作者姓名： | 张慧佳 |
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| 作者单位： | 上海交通大学机械与动力工程学院,上海200032 |
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| 摘 要： | 需求预测是供应链管理中重要的环节，可帮助企业提高客户满意度。文中通过对需求预测模型的研究，阐述了定量预测法的适用范围，结合历史销售数据和预测模型模拟验证，为企业选择适合的预测模型提供方法。
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| 关 键 词： | 需求预测 移动平均法 指数平滑法 季节指数法 |
Application Study of the Demand Forecasting Model |
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| ZHANG Hui-jia. Application Study of the Demand Forecasting Model[J]. Storage Transportation & Preservation of Commodities, 2014, 0(9): 201-202 |
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| Authors: | ZHANG Hui-jia |
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| Affiliation: | ZHANG Hui-jia (School of Mechanical and Power Engineering, Shanghai Jiao Tong University, Shanghai 200032,China) |
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| Abstract: | Demand forecast is very critical to supply chain management .It can help company to improve customer satisfaction.The thesis defines applicable scope for qualitative forecast method and quantitative forecast method .Based on sales history and forecast model ,it provides working solution for company to select appropriate forecast method . |
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| Keywords: | demand forecast moving average method exponential smoothing method seasonal index method |
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