我国物流业态演进及创新路线图研究 |
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引用本文: | 吴理门,;李方峻. 我国物流业态演进及创新路线图研究[J]. 商品储运与养护, 2014, 0(9): 14-16 |
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作者姓名: | 吴理门, 李方峻 |
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作者单位: | [1]湖北水利水电职业技术学院,湖北武汉420202; [2]湖北城市建设职业技术学院,湖北武汉420205 |
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基金项目: | 中国物流学会研究项目《我国物流业态演进及创新研究》(编号2014CSLKT3-139) |
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摘 要: | 文中对物流业态演进方面的研究进行了综述,提出了物流业态演进的特征,说明了物流业态创新形成的原因;基于营销学STP理论及业态构成要素及维度组合方法,提出了物流业态创新的路线图。
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关 键 词: | 物流业态 演进 创新 路线图 |
Research on China Logistics Format Evolution and Innovation of Route Diagram |
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Affiliation: | WU Li-men, LI Fang-jun (]. Hubei Water Conservancy and Hydropower Vocational and Technical College,Wuhan 420202; 2. Hubei City Construction Vocational and Technical College,Wuhan 420205, ChinaS) |
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Abstract: | This paper studies on the logistics format evolution is summarized , the characteristics of logistics format evolution,the logistics format innovation ,marketing STP theory and form elements and combination method based on dimension , the route Diagram of logistics format innovation . |
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Keywords: | logistics format evolution innovation route diagram |
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