|
|||||
|
|
Paths to and off purchase: quantifying the impact of traditional marketing and online consumer activity |
|
| Authors: | Shuba Srinivasan Oliver J. Rutz Koen Pauwels |
| Abstract: | |
| Keywords: | |
| 本文献已被 SpringerLink 等数据库收录！ | |
|
||||||||||||||||
|
||||||||||||||||
|
||||||||||||||||
|
|
|
|
| 设为首页 | 免责声明 | 关于勤云 | 加入收藏 |
|
Copyright©北京勤云科技发展有限公司 京ICP备09084417号 |