| Abstract: | In January 2004, the euro celebrated its fifth anniversary. How did the communication
work of the European Central Bank (ECB) perform in these first five years? What could still
be done to improve acceptance of the euro?
Britta Kuhn, Professor of Economics, University of Applied Sciences, Wiesbaden,
Germany. Financial support by the Deutsche Bundesbank, Hauptverwaltung
Frankfurt, is gratefully acknowledged. The author would also
like to thank Lars Kerkmann, Sascha Riedel, Karsten Stieler and Julia
Waldorf for their extensive research which made this article possible.
She is also grateful to Jasmin Smalls and Tam Ngyen for their first draft
translation. The usual disclaimer applies. |
