故宫开网店 古迹赶新潮

<正>宫廷大兵、八旗娃娃、大明潮人……200余款Q版故宫纪念品亮相淘宝网,让网友大呼"可爱",原来古老的故宫博物院如今也走起了新潮,在淘宝网开上了网店。古老的故宫如今也开始走新潮。日前,故宫网店在淘宝网悄然开张,主推一系列Q版文化商品:宫廷大兵、八旗娃娃、大明潮人……借由网络手段使购买故宫纪念品不再有地域限制。在名为"故宫宫廷宝贝"的淘宝店铺里,与人们以往对于博物馆纪念品印象颇

National Palace Museum Opens Online Shop

The traditional National Palace Museum is trying to keep up with the trend. It opens an online shop in Taobao and sells a series of Q-version cultural products, such as the images of royal soldiers, the Eight Banners babies,and tide-persons in Ming Dynasty. It becomes convenient for people to buy its souvenirs with the help of the Internet. The online shop is operated by the cultural service center directly under the National Palace Museum. Its main products include over 200 styles of Q-version products designed by the experts and the design team. It is also the first online shop for museums in China. Popular words such as "Q-version" soldiers or "tide-person" in Ming Dynasty are used for the first time to describe articles in the National Palace Museum. Currently, the online shop mainly sells Q-version products for young people. It is revealed that more efforts will be made in the research and design and that more cultural products for different consumer groups will be made available in the coming months.