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Determining the antecedents for a strategy of corporate social responsibility by small- and medium-sized enterprises in the UK fashion apparel industry
Authors:Patsy Perry  Neil Towers
Affiliation:aGeorge Davis Centre for Retail Excellence, School of Management & Languages, Heriot-Watt University, Edinburgh EH14 4AS, UK
Abstract:This paper seeks to increase the understanding of the antecedents of corporate social responsibility (CSR) in small UK fashion garment manufacturing firms. A review of CSR practice is used to inform the theoretical development of the wider aspects of small business competitive advantage. A causal map of the antecedents of CSR in the context of small- and medium-sized enterprises (SMEs) is presented which will help guide the selection of the constructs to be used for measuring the existence of CSR in SMEs in the UK fashion garment manufacturing industry. Future research will gain a greater understanding of this phenomenon through evaluating the obstacles and drivers for the implementation of a CSR strategy in small garment manufacturing businesses.
Keywords:Corporate social responsibility   Small- and medium-sized enterprises   Garment manufacture
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