The railroad and movie industries: Were they myopic? |
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Authors: | David J. Morris |
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Affiliation: | (1) University of New Haven, New Haven, USA |
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Abstract: | In the United States, regulation prevented the railroad and film industries from responding successfully to the demands of the marketplace. Both industries did attempt to move into other industries, but were blocked by government regulations. The prevailing belief among marketing scholars that the rail and film companies were myopic cannot be substantiated by historic evidence. |
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