论网络链接中的不正当竞争

网络链接中的不正当竞争行为既是传统不正当竞争行为在网络环境下的发展和延伸,又是计算机技术和网络信息技术相结合的产物和表现,严重影响了健康的网络服务和电子商务秩序。从技术和法律两个层面对网络链接行为的内涵和外延进行新的诠释,进而对深层链接、埋置链接和加框链接中的不正当竞争行为进行了相关法律分析,并提出了规范网络链接行为的法律、技术措施,以维护公平、合理的网络服务秩序。

Unjust Competition in Network Linking

Unjust competition in network linking is not only the development and stench of traditionally unjust competition in network linking but also the outcome and representation of connection of network technique and computer technique, which is seriously affecting the order of network service and electronic business. This text will explain the intension and extension of network linking from two parts of technique and law, and then relatively analyze unjust competition in deep link, embedding link and frame link and put forward legal and technical measures of regulating network linking to sustain healthy network service order.