| 论日本企业拓展海外市场的方式 |
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| 引用本文： | 张圣亮. 论日本企业拓展海外市场的方式[J]. 华东经济管理, 2000, 14(6): 120-121 |
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| 作者姓名： | 张圣亮 |
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| 作者单位： | 中国科学技术大学商学院,安徽合肥 |
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| 摘 要： | 日本国内市场狭小，市场需求十分有限，因此，第二次世界大战结束后，日本企业积极拓展海外市场。本文即是对日本公司拓展海外市场的方式进行介绍和分析。
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| 关 键 词： | 日本 企业 海外市场 综合商化 跨国公司 |
On the model that Japanese business to open up its overseas market |
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| ZHANG Sheng-liang. On the model that Japanese business to open up its overseas market[J]. East China Economic Management, 2000, 14(6): 120-121 |
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| Authors: | ZHANG Sheng-liang |
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| Abstract: | The home market in Japan is small and the market demand is limited, So after the second world war, the Japanese Business has developed the overseas market actively. In this article, the author introduces and analyses the model that Japanese Business to develop its overseas market. |
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| Keywords: | Japanese business overseas market |
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