集群网络关系对企业竞争力的影响--石狮市纺织服装产业集群实证研究

从网络关系的角度,通过逐步回归法等统计分析方法研究产业集群、网络关系和企业竞争力三者之间的关系。研究发现,网络关系和产业集群对企业成本没有显著影响,与集群理论的低成本优势相违背;而网络关系对弹性、品质、交货期、创新、服务均有显著影响,企业若想从低成本策略走向差异化策略,需进一步强化这些方面能力。在网络关系的运用上,应在网络体系中处在居中地位。

The Influence of Industrial Cluster Network Relationship on Enterprise Competitive Power:An Empirical Study of Apparel Industrial Cluster in Shishi

This paper studies the relationship among industrial cluster,network relationship and enterprise competitive power using the step-by-step regression and other statistical analysis methods from the network relationship angle.The results show that network relationship and industrial cluster have no prominent influence on enterprise cost,which goes against the low-cost advantage in the cluster theory.On the other hand,the network relationship has prominent influence on elasticity,quality,delivery term,innovation and service.Enterprises must enhance this capability if they intend to change their low-cost strategy to differentiated strategy.The appliance of network relationship should be placed in the middle of a network system.