| 功能经济下产品服务系统的企业竞争优势研究 |
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| 引用本文： | 陈冰梦,崔铁宁.功能经济下产品服务系统的企业竞争优势研究[J].中国市场,2009(36):43-46. |
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| 作者姓名： | 陈冰梦 崔铁宁 |
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| 作者单位： | 1. 北京工业大学,循环经济研究院,北京,100124
2. 北京工业大学,经济管理学院,北京,100124 |
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| 基金项目： | 北京市重点学科“资源、环境与循环经济”科研基金项目(033000514203) |
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| 摘 要： | 功能经济是欧美发达国家所倡导的发展模式。产品服务系统是在功能经济理论指导下,以提供高附加值的服务来降低产品在整个生命周期对环境的影响,并提高消费者满意度和企业竞争力,其有效性已被多家企业的成功案例所证实。本文阐述了功能经济和产品服务系统的理论内涵和分类,以案例分析的研究方法详尽分析了北美客车工业公司(NABI)实施产品服务系统所获得的竞争优势,并概括总结出一系列可供中国汽车企业采纳的产品服务系统模式及其竞争优势,为中国这个将成为世界上最大的汽车消费国可持续发展汽车行业提供了战略新思路。
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| 关 键 词： | 功能经济 产品服务系统 企业竞争优势 中国汽车企业 |
Research on Enterprise Competitive Advantages of Product Service System under Functional Economy |
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| CHEN Bing-meng,CUI Tie-ning.Research on Enterprise Competitive Advantages of Product Service System under Functional Economy[J].China Market,2009(36):43-46. |
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| Authors: | CHEN Bing-meng CUI Tie-ning |
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| Institution: | 1.Institute of Recycling Economy;Beijing University of Technology;Beijing 100124;China;2.School of Economic and Management;China |
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| Abstract: | Functional economy is the economy development model promoted by developed countries.Product service system under Functional Economy provides the service with high added value to lower the environmental impact in the life cycle of the product,and improve customer satisfaction and enterprise competitiveness.The effectiveness of product service system has been proved by some successful cases.This article demonstrates the theoretical content and classification of product service system,and studies the case of N... |
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| Keywords: | functional economy product service system enterprise competitive advantage China's automobile industry |
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