促进文化内需的几点财政对策

文化产业的发展需要强大的文化内需市场支撑，促进文化内需，不仅是发展文化产业的要求，更是我国经济结构转型的要求。财政视角下促进文化内需需要加大财政文化投入，促进文化供需总量理想平衡；调整财政文化支出，促进文化需求结构有效平衡；凸显公共财政职能，促进文化供需市场完善；发挥财政引导作用．促进文化需求健康高质发展。

Financial Countermeasures Promoting Domestic Demand for Culture

The development of cultural industry requires a strong market support of domestic demand for culture. Promoting domestic demand for culture is not only the needs of the development of cultural industries, but also the requirement of the transformation of economic structure in China. Promoting domestic demand for culture from the perspective of finance requires： increasing financial investment in culture to achieve the total and ideal balance between supply and demand; adjusting financial expenditure on culture to promote the effective balance of culture demand structure; highlighting the functions of public finance to perfect the market of supply and demand in culture; playing the financial guidance to encourage the sound development with high quality in culture demand.