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试论会展与旅行社互动发展
引用本文:郭蔓,傅云新. 试论会展与旅行社互动发展[J]. 桂林旅游高等专科学校学报, 2006, 17(3): 323-325,379
作者姓名:郭蔓  傅云新
作者单位:暨南大学,管理学院,广东,广州,510632
摘    要:以对会展与旅行社现有的互动关系分析为铺垫,借用外包理论,尝试性构建会展与旅行社互动流程图,同时分别针对会展前、中、后3个阶段提出了会展与旅行社互动发展的建议,以期真正实现会展与旅行社的互动发展.

关 键 词:会展 旅行社 互动发展
文章编号:1008-6080(2006)03-0323-03
收稿时间:2006-01-06
修稿时间:2006-01-06

Research on Mutual Development between Convention and Exhibition and Travel agency
GUO Man,FU Yun-xin. Research on Mutual Development between Convention and Exhibition and Travel agency[J]. Journal of Guilin Institute of Tourism, 2006, 17(3): 323-325,379
Authors:GUO Man  FU Yun-xin
Affiliation:Jinan University, Guangzhou 510632, China
Abstract:On the basis of analyzing mutual relation of convention and exhibition and travel agency,this paper tries to design mutual development process mode between Convention and exhibition and travel agency by using outsourcing theory, and also gives different suggestions on mutual development of convention and exhibition and travel agency in different periods ,before, after or at the time of convention and exhibition in order to realize the mutual development of convention and exhibition and travel agency.
Keywords:convention and exhibition   travel agency, mutual development
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