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中国枣产品出口问题及对策研究
引用本文:李菊,赵雪戎,李毅,杨洋,王紫菱,焦晓松.中国枣产品出口问题及对策研究[J].中小企业管理与科技,2021(8).
作者姓名:李菊  赵雪戎  李毅  杨洋  王紫菱  焦晓松
作者单位:大理大学经济与管理学院
基金项目:云南省哲学社会科学规划重点项目“基于产业测度的云南面向南亚东南亚投资需求研究”(ZD201703);国家级大学生创新创业训练计划项目“云南酸枣深加工产品的市场开拓”(202010679074)。
摘    要:中国是枣类产品种植面积较大的国家,但枣类产品的出口竞争力不足。在生产和出口中还存在着技术投资不足、加工技术存在瓶颈、品牌效应差以及产业链升级动力不足等问题。基于以上分析,论文提出提高枣产品质量、延长产业链、建立并完善品牌建设等措施,以提高我国枣类产品的国际竞争力,促进枣类产品贸易的发展与壮大。

关 键 词:枣产品  出口现状  产业链  深加工

Research on the Export Problems and Countermeasures of China's Jujube Products
LI Ju,ZHAO Xue-rong,LI Yi,YANG Yang,WANG Zi-ling,JIAO Xiao-song.Research on the Export Problems and Countermeasures of China's Jujube Products[J].Management & Technology of SME,2021(8).
Authors:LI Ju  ZHAO Xue-rong  LI Yi  YANG Yang  WANG Zi-ling  JIAO Xiao-song
Institution:(School of Economics and Management,Dali University,Dali 671000,China)
Abstract:China is a country with large planting area of jujube products,but the export competitiveness of jujube products is insufficient.There are also problems in production and export,such as insufficient investment in technology,bottleneck in processing technology,poor brand effect and insufficient power to upgrade industrial chain.Based on the above analysis,the paper puts forward some measures,such as improving the quality of jujube products,extending the industrial chain,establishing and perfecting the brand construction,so as to improve the international competitiveness of China's jujube products and promote the development and growth of the trade of jujube products.
Keywords:jujube products  export status  industrial chain  deep processing
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