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An integrative model of the role of knowledge in the internationalization process
Authors:Jos C Casillas  Ana M Moreno  Francisco J Acedo  María A Gallego  Encarnacin Ramos
Affiliation:aUniversity of Seville, Departamento de Administración de Empresas and Marketing, Avda Ramón and Cajal 1, 41018 Seville, Spain;bUniversity of Strathclyde, Department of Marketing, Stenhouse Building, 173 Cathedral Street G4 0RQ, Glasgow, UK
Abstract:Knowledge is considered an essential resource in a company’s internationalization process, both from the sequential point of view and from the perspective of International Entrepreneurship. This paper proposes a model to integrate the influence of knowledge on international behavior based on proposals taken from the literature on organizational learning in multinational companies. The model comprises several phases: prior knowledge; acquisition of new knowledge; integration of both sets of knowledge; action and feedback. Using the proposed model, different courses of action are identified for further research into the process of company internationalization.
Keywords:Internationalization process  Knowledge  Learning  Speed  Age at entry
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