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企业无形资产管理创新研究
引用本文:刘芳,高建来. 企业无形资产管理创新研究[J]. 企业活力, 2009, 0(7)
作者姓名:刘芳  高建来
作者单位:天津科技大学经济与管理学院,天津,300222
摘    要:无形资产管理在企业经营管理中的重要性日益突显,然而,当前我国企业在无形资产管理方面存在许多问题,传统的管理模式已不再适应新时期无形资产管理的需要,迫切呼唤创新无形资产管理模式。

关 键 词:内容创新  组织创新  工具创新  制度创新

The Innovative Research Of Enterprise's Intangible Assets' Management
Liu Fang,Gao Jian-lai. The Innovative Research Of Enterprise's Intangible Assets' Management[J]. Enterprise Vitality, 2009, 0(7)
Authors:Liu Fang  Gao Jian-lai
Abstract:The intangible assets'management is playing a more and more important role in enterprise's management.However,many problems exist concerning the intangible assets'management.Traditional management models can't cater to the requirements in new period,calling for new patterns to replace it.This paper focuses on the factors that hamper the intangible assets'management and points out the innovation of enterprise's intangible assets'management,which includes content innovation,organization innovation,instrument innovation and system innovation,aiming to constitute an innovative system of intangible assets'management,which suits the needs of enterprise's development.
Keywords:content innovation  organization innovation  instrument innovation  system innovation
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