基于无缺陷退货下的易逝品供应链协调问题研究

本文通过将销售努力对需求和退货率的影响引入易逝品供应链,建立了需求不确定环境下顾客退货及制造商回收模型,指出分散式供应链下制造商简单地回收顾客的退货产品并不能实现供应链协调,而基于回馈与惩罚策略下制造商回收顾客的退货产品及销售季节结束后零售商的剩余产品能够实现供应链的协调。

Study on Coordination in Perishable Product''''s Supply Chain Based on False Failure Return

Through incorporating the effect of the distributed endeavor on demand and return ratio into the perishable product's supply chain,the game models linking the buyer's return and manufacturer's reclaim are established under uncertainty environment,the paper points out manufacturer's simple reclaim to buyer's returns does not coordinate the supply chain,but the supply chain can coordinate based on rebate and penalty policy.