| 我国网络营销的现状分析与对策 |
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| 引用本文： | 白莲.我国网络营销的现状分析与对策[J].价值工程,2012,31(4):49. |
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| 作者姓名： | 白莲 |
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| 作者单位： | 陕西职业技术学院财经学院,西安,710100 |
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| 摘 要： | 本文从网络营销的概念和内涵出发,分析了我国企业的网络营销现状,指出了我国企业发展网络营销的存在的问题,并提出了解决对策。
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| 关 键 词： | 中小企业 网络营销 对策 |
Situation Analysis and Countermeasure of Internet Marketing in China |
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| Bai Lian.Situation Analysis and Countermeasure of Internet Marketing in China[J].Value Engineering,2012,31(4):49. |
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| Authors: | Bai Lian |
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| Institution: | Bai Lian (School of Finance and Economics,Shaanxi Vocational & Technical College,Xi’an 710100,China) |
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| Abstract: | Proceeding from the concept and connotation of internet marketing,this paper analyzed the present situation of network marketing business in China,pointed out the problems in developing internet marketing business in China,and offered solutions. |
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| Keywords: | SMEs internet marketing countermeasures |
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