Advantage Amnesia |
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Authors: | Angela A Andal & George S Yip |
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Institution: | Centre for the Network Economy, London Business School.,;London Business School |
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Abstract: | The dot-com crash exposed a business phenomenon - "advantage amnesia", the state of becoming entangled in the Internet stampede at the expense of the basics of competitive advantage. It led many managers to lose sight of how to leverage their traditional competitive advantages in order to gain new-economy success. But now we can refresh our memories. |
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