Personal values and business decisions: An exploratory investigation

Interest in subjective values and decision responses are investigated empirically, including statistically testing the predictive relationships between subjective values, other independent variables such as level and area of executive responsibility, and decision responses. John H. Barnett is Associate Professor at the Whittemore School of Business and Economics, University of New Hampshire, U.S.A. He was previously a Management Consultant (Cresap, McCormick & Paget) and a Volunteer Executive (Brazil, Mexico, Panama, Papua New guinea, Philippines). He is a Certified Public Accountant and a Doctor of Divinity. His most important publications are: A Business Model of Enlightenment, Journal of Business Ethics 4 (1985), Controversy and Change in Cultural concepts, (Sierra Madre Seminary), and Down the Rose Path: A Businessman's Search for Enlightenment, in press. Marvin J. Karson is Professor of Business Statistics and James R. Carter Professor of Management at the University of New Hampshire. He was formerly Professor of Statistics at the University of Alabama. His work has been published in a number of professional journals. One of his most recent publications is: Karson, M. J. and Cheng, D. C., Estimation of Multi-Period Expected Rates of Return When Investment Relatives are Lognormally Distributed, Journal of Business and Economic Statistics 3, No. 2 (1985), 140–148. He is also the author of Multivariate Statistical Methods (Iowa State University Press, 1982).