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Social structure,reasonable gain,and entrepreneurship in Africa
Authors:Gerard George  Reddi Kotha  Priti Parikh  Tufool Alnuaimi  Abubakr S Bahaj
Institution:1. Strategy and Organization, Lee Kong Chian School of Business, Singapore Management University, Singapore;2. Department of Civil, Environmental & Geomatic Engineering, University College London, London, U.K.;3. Data Science and Innovation, Imperial College London, London, U.K.;4. Energy and Climate Change, University of Southampton, Southampton, U.K.
Abstract:In the context of desperate poverty, characterized by households at subsistence level that experience economic loss and social fracture, explanations for why individuals undertake entry into entrepreneurship are limited. We find that individuals rely on their social relationships to enable entrepreneurial activities that have the potential to create a reasonable income gain. In a sample of 1,049 households in rural Kenya, we test whether the disintegration of social structure attenuates entrepreneurial behavior. When coupled with factors such as income loss, gender of the household head, and access to communal resources, social structure plays a pivotal role in entrepreneurial action. We propose that the search for reasonable income gain is a key driver of entrepreneurial action at subsistence levels, thereby adding to behavioral explanations of entrepreneurship. Copyright © 2015 John Wiley & Sons, Ltd.
Keywords:entrepreneurship  Africa  entry  reasonable gain  affordable loss
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